Two of my favorite recent startups are Kippt and Buffer. They’re both amazing tools built by young, creative people. What I love most about each company is how they each took a problem and created the most simple, beautiful solution possible. So what are these tools and why do I use them?
Buffer is the easiest way to share and schedule content to your social media profiles.
Kippt is the best way to archive links you find interesting for later use/reading.
My ordinary workflow for these tools is as follows: I bop around on the internet (this could be literally anywhere – Twitter, HN, Reddit, Svbtle, even on Kippt) and I happen across articles that I want to read. However, I don’t have time to read during the workday, so I need a convenient place to read these later. I used to use Pocket for this (and still do to some extent) but that’s not the point here.
Now I save these articles and links to Kippt, come home from work, and read a few articles while eating dinner. I then share the articles that I found really interesting to Twitter through Buffer, which means they’ll mostly go out the following day.
What’s interesting is that the Buffer and Kippt integration, as far as I can tell, only goes from Buffer to Kippt and not the other way around. This means that after you share something through Buffer, only then would it save to your Kippt account. This is less useful to me because I use these tools in the reverse order.
Instead, what I would love is the ability to share from Kippt to Buffer. At the moment, Kippt’s reader view lets you share directly to Twitter, Facebook and Tumblr or share to Instapaper, Readability or Pocket, but no Buffer yet.
However, from Kippt’s perspective it makes sense. From their About section, Kippt says it wants to “make your information workflow and archiving effortless.” There are dozens of web and mobile apps out there that let users read articles later (including the three mentioned above) and Kippt doesn’t need to compete here, although there is overlap.
Kippt’s real value proposition is the way you can categorize and annotate the items you save. This makes saved articles easier to find, and more valuable when you do re-encounter them. It also helps with Kippt’s social features (the dashboard is lively).
All that said, I would still love to see the Buffer and Kippt integration go both ways. How about a holiday present?